HR consulting & interim management
Services
Digitalization and optimization of all personnel & recruiting processes- Optimizing the entire “candidate journey” from job advertisements to application & selection processes, offer & employment contract to onboarding & more
- Implementation and adjustment of digital HRM systems (Equal Minds is a Personio partner, for example)
- Temporary assignment as HR manager, head of HR, HR team leader or HR business partner
- Continuous management sparring, e.g. in times of change, growth or crisis
- Supporting HR managers in the operational implementation of projects — I not only design strategies and processes, but also ensure that they are incorporated into day-to-day business
- Development of an individual & credible employer positioning (employer value proposition)
- Employer branding campaign design including content strategy, production of image & video content for social media (with partner agencies)
- Development of career websites
- Target group analysis
- Selection and set-up of recruiting channels & job portals
- Optimizing job advertisements
- Active sourcing strategy
- Social media recruiting strategy
- Analysis & optimization of internal communication processes and structures
- Setting up and carrying out employee surveys to analyze employee satisfaction
- Employee benefit strategy
- Moderation of workshops at management and employee level (e.g. on strategies, conflicts or change processes)
- Systemic organizational consulting
- Candidate Journey/Experience — How to get more applications as a result
- Employer branding — what it is and how to implement it effectively
- Development & modernization of HR departments
- Recruiting via social media
- Further topics upon request
Qualifications
- Professional experience as HR manager, recruiter, employer branding manager and trainer
- M.Sc. Business Psychology, B.A. Business Administration, training as an industrial clerk
- Industry experience: IT & software development, public service, corporate & tax consulting, mechanical engineering & FMCG
- Social media expertise: TikTok account with over 25k followers
- Self-employed application and career consultant
- Trainer eligibility according to AEVO
- Systemic Organizational Consultant (swf)
My passion is HR work
After various positions in HR as a trainer, recruiter, employer branding manager and HR manager, I switched to consulting in 2022.
Since then, it has been my mission to help companies hire the right people and become attractive employers through efficient and modern HR work.
I help companies overcome the shortage of skilled workers in order to be able to grow in the long term.
“With her analytical way of thinking, Annika quickly identified the most important points where we needed to take action. She then also provided us with operational support during implementation. I find Annika to be very empathetic, strong in her analysis and excellent in her way of communicating with the different types of people at our company. She knows how to keep everyone involved at all times and how to motivate them. She also addresses critical issues in an appreciative and open manner. I can absolutely recommend working with Annika, especially in the area of strategic HR, and look forward to working with her again in the future.”
“Annika Reinke supported us in tackling the tense situation of the skills shortage at EMKON and relieving the pressure on our HR department. After initial discussions, we jointly determined that we needed to modernize and restructure not only the recruitment process, but also the entire HR structure, internal communication and external image as an employer. In collaboration with various agencies (PR, moving images, marketing), she developed a comprehensive employer branding concept and increased employee acceptance through internal measures. Ms. Reinke impressed with her fresh, unobtrusive, yet very determined manner. Her transparency, work at eye level and infectious enthusiasm complete the “package”. Her pacing, reporting and drive in situations where day-to-day business once again made it almost impossible to drive the project forward should be particularly emphasized. The collaboration was a complete success and helped EMKON and me personally to move forward.”
“Ms. Reinke actively supported us in the challenging task of optimizing our personnel recruitment and retention processes. Her structured and methodical way of working was impressive right from the start. Ms. Reinke contributed valuable insights from the business world as well as her extensive wealth of experience, which greatly benefited our analysis and strategy development. She was also an excellent fit for our team on a personal level, which made the collaboration pleasant and productive at all times. Thanks to her expertise and support, we were able to develop a comprehensive concept with concrete measures to improve our personnel recruitment and retention. This concept now forms a solid basis for our future HR strategies. We would like to thank Ms. Reinke for her excellent work and can recommend her without reservation.”
“I got to know Annika as an HR expert and can highly recommend her! She boldly breaks new ground in HR and speaks plain language. Competent advice, process optimization and sense are written in capital letters. Thank you for the very pleasant cooperation, which was also a lot of fun in the professional exchange.”
Employer analysis
The employer analysis gives you clarity about the strengths and weaknesses of your recruiting processes, your recruiting strategy and your external impact as an employer (employer brand).
Employer analysis is right for you if...
... you have difficulty finding new employees and don't know why.
... you've already tried a few things to generate applications, but nothing really works.
... you are initiating improvements in recruiting here and there, but are not sure whether you are really tackling the most important topics.
Process
01Video call to get to know and discuss the procedure
- 02
Initial discussions & interviews with up to five stakeholders
- 03
Analysis & evaluation of your employer appearances (including website, social media, rating platforms)
- 04
Analysis & evaluation of your current recruiting & employer branding strategy (if available) as well as your recruiting processes
- 05
Identify & prioritize your three most important optimization options
- 06
Presentation of results including recommendation of short-term optimizations & long-term action requirements
Contact us
Book an appointment for a meeting.
Come visit us
- Address
- Am Kaffee-Quartier 21, 28217 Bremen
- Schedule
- Mon - Fri 8:00 AM — 8:00 PM
Contact
- Telephone
- +49 17620224538
- a.reinke@equal-minds.de
